A sense of urgency
Böcker. Boston, Mass. : Harvard Business Press. 2008.
In his international bestseller "Leading Change," Kotter provided an action plan for implementing successful transformations. Now, he shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change.
It all starts with a sense of urgency -- Complacency and false urgency -- Increasing true urgency: one strategy, four tactics -- Tactic one: bring the outside in -- Tactic two: behave with urgency every day -- Tactic three: find opportunity in crises -- Tactic four: deal with "NoNo" -- Keeping urgency up -- The future: begin today.
Förlagsfakta
- ISBN
- 9781422179710
- Titel
- A sense of urgency
- Författare
- Kotter, John P.
- Förlag
- Boston, Mass. : Harvard Business Press
- Utgivningsår
- 2008
